When people think of ‘presentation skills’ a lot of the time they’re really thinking about ‘performance skills’ like body language, vocal presence and so on.

But actually, a lot of these skills aren’t as important as getting the audience’s attention, and structuring a message to connect with and affect the audience. An ideal presentation will change people’s minds or their behaviour – sometimes both!

Hooking your audience’s attention right from the start of your presentation is a key skill, and one that many people struggle with..

If you haven’t got their attention, then it’s very difficult to get your message across, so here’s a sure-fire way to do it. In my own presenting and public speaking, it’s the technique I use most often.

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The Busy Person's Guide To Great Presenting

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